Monday, December 17, 2007

When your success takes more than just you...

A team spirit makes the difference to your dynamic success.

I'd not long come from a business network meeting.
Business people were formally gathering to share about their business, to increase referrals and business leads.

I was surprised by the number of participants uncomfortable telling others about their business.
These people represented various business sectors:
Solicitors and conveyencers, electricians, deportment coaches, financial advisors, mortgage specialists, plumbers, website developers... many and varied.

If you were to ask them how important their business was to them, I am sure they would say "vital".

Being in business for yourself can result in financial freedom, time freedom, independence, personal wellbeing, family closeness... and so many wonderful other experiences.

To achieve these results, you must offer needed or desired goods or services.
You must also tell the world what you do!
How else will people know about you?

Sometimes, though, we may not feel comfortable talking about what we do.
In Australia, we have that dogged fear of Tall Poppy Syndrome - anyone who reaches success may be seen as "too big for their boots" or "bragging of their success" and we tend to like to level the social playing field.

The downsides of this attitude are many - and felt intensely by those who go into business for themselves.
How do they tell others how good they are at what they do, or how good their products are, without risk of being cut down to size?

There is one analogy that comes to mind.
I think it offers a solution to those who struggle to stand tall, and talk confidently and assertively of their goods/service and their business.

Something like; one arrow will break, yet bind ten together and the arrows are unbreakable.

If you don't feel strong enough to stand before your peers and market your goods or services, and do so with conviction, then find more "arrows".

Get together with some supportive peers and work together.
Find the one among you who has the voice and can speak on your behalf.
Select the one who has the ideas, the one who is analytical, the one who is the leader.
Each person will have their gifts to share and can help you build your own success.

You must take one action.
You must at least decide that you will find these people to help you promote your business.
Join groups, forums, your regional business committees, online newsletter services that offer great supportive information.

Sometimes your success will take more than you.
That's fine.
If your business means anything to you, do what it takes to find that success.
You won't regret it.
The lessons you learn will last a lifetime.
You will grow and be stronger and have richer experiences.

When you have a committed and focused team devoted to one cause, the flow on effects are astounding.

You deserve it.

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