Wednesday, March 10, 2010

Your Business Better Be More Than Ten...

If not, the risk of closure is much higher.

More than ten?
Risk of business failure is higher in businesses operating less than ten years.

Smart marketing strategies ensure your business not only doesn't fail, but thrives even in the current economic challenges.

Commonly, Small Business Owners view marketing as a costly necessity. As a result, the approach to marketing is often Hit and Miss. Business Owners do what they think they have to, to market the business; never actually questioning what approach is best for their specific business.

Without a smart marketing strategy, your budget could blow out and you'll have no way of knowing what worked, if it worked at all.

To celebrate your business's longevity, and to ensure you have a succession plan, make a decision today.

Here are some tips for your business marketing review:
1.Look at the costs of your recent marketing
2.If you use radio, TV, newspaper, catalogue or envelope insert mailings, work out the cost of the advertising and the business sales generated. Did the resulting business pay for the cost of the advertising?
3. Work out how much money you'd like your business to generate. Then work out how many sales you need to make to earn that income. Break it down into monthly, weekly and daily amounts you need to generate.
4. Contact The Profit Frog to ask about how you could be implementing some very smart marketing strategies to boost profits in your business.

The Profit Frog specialises in very smart marketing for Small Businesses in operation for less than 10 years.
www.theprofitfrog.com

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